The Massachusetts Gaming Commission opted to update its advertising standards with new rules and revised phrasing in response to recent suggestions from Attorney General Andrea Campbell. To prevent underage participation in online sports betting, the Attorney General's Office requested a restriction on advertising last month. It suggested that the commission put restrictions on operators unfairly targeting people with digital advertisements or push notifications, as well as limiting advertising on social media and linked television. The Attorney General's Office recommended that the Commission prohibit conflicts of interest between operators and spokespersons, require operators to disclose the roles of automated decision-making and algorithms, prohibit certain promotional offers, and allow customers to opt out of information sharing and push alerts. The letter also recommended that operators stress their adherence to all applicable state and federal rules, particularly those pertaining to consumer protection and data security. Laws that crack down on sports bettingIn an interview, Thomas Mills, the communications director for the Gaming Commission, said that the commission has already approved a new rule clarifying regulations for affiliate marketing, in which businesses offer financial incentives to content websites and publishers in exchange for advertising the businesses' products. Mills argued that the present legislation already has "strong protections in place" to prevent minors from gambling and online poker. According to Mills, the rules also forbid advertising for sports betting on college campuses and other venues where under-21s make up more than 25 percent of the audience. Do you wish and think, “I want to be a bookie”? We recommend reading bookie tutorials.
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Welcome to Upper Hand Betting
My name is William and I started the blog to share my experience and knowledge on sports wagering. CategoriesArchives
September 2021
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